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86

Starbucks Coffee

Willow Blend

Roaster Location: Seattle, Washington
Coffee Origin: Latin America; East Africa.
Roast Level: Medium
Agtron: 53/64
Est. Price: $11.95/16 ounces
Review Date: February 2012
Aroma: 8
Acidity: 7
Body: 7
Flavor: 7
Aftertaste: 7

Blind Assessment

Pleasing aroma: sweet-toned and deep; orange, fresh-cut fir, a rounding hint of caramel. The acidity is quiet, perhaps muted; the body is light though the mouthfeel hints at silkiness. Aromatics simplify in the cup, dampened by a slight woodiness. Fades very quickly to a mild astringency in the finish.

Notes

With this, one of two “Blonde” or medium-roasted blends, Starbucks breaks with its long commitment to dark-roasting. This blend, described as “Bright & Clean” is apparently aimed at those who prefer a brighter, more acidy cup than presented by any of Starbucks’ usual offerings. Visit www.starbucks.com or call 800-782-7282 for more information.

Who Should Drink It

This perhaps half-hearted rendition of a traditional medium roast may be aimed at Dunkin’ Donuts drinkers. It seems far too muted for those who enjoy the more assertive acidity and complex aromatics of coffees from the newer, trendier medium-roasters.

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This review originally appeared in the February, 2012 tasting report: Benchmarking the New Starbucks and Peet's Medium Roasts

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About the Author: Kenneth Davids

Kenneth Davids is editor, chief writer and co-founder of Coffee Review. His latest book, 21st Century Coffee: A Guide is an unprecedentedly thorough survey of specialty coffee in all of its aspects, authoritative yet engaging. He has been involved with coffee since the early 1970s and has published three earlier books on coffee, including the influential Home Roasting: Romance and Revival, now in its second edition, and Coffee: A Guide to Buying, Brewing and Enjoying, which has sold nearly 250,000 copies in five editions.

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