In April 2020, Coffee Review conducted a survey of its readers to better understand the impacts of the coronavirus crisis on members of the coffee community. We received over 100 survey responses from readers in 19 countries. Roughly three-quarters of respondents were from the United States, with 30 states represented. Nearly eight out of ten respondents were consumers; the remainder were coffee
The COVID-19 pandemic is causing challenges and hardships for all of our families, businesses, healthcare workers, first responders and, of course, coffee communities locally and around the world. As part of the worldwide coffee community, we at Coffee Review are particularly focused on the urgent personal and professional challenges facing everyone from our readers, to roasters and coffee shops, to baristas and food service workers, to farmers and importers. We will continue to publish coffee reviews and reports according to our editorial calendar and normal review practices. Updates related to COVID-19 appear below.
As you probably know, many local and niche publishers, particularly web-based publishers like Coffee Review, are not financially sustainable based solely on advertising revenue. Most of our advertisers are small coffee roasting companies with limited marketing budgets. Raising advertising rates is a painful prospect in normal times. It's simply out of the question with many roasters facing severe
One of the best ways you can support coffee companies and their employees during the COVID-19 crisis is to simply purchase their coffee. Better yet, you can purchase e-gift cards, which provides immediate cash support. If possible, buy gift cards in excess of your immediate needs. Perhaps get an early start on your holiday gift shopping with some special stocking stuffers. On behalf of the
These small but important actions will make a real difference in your local community: First - Take Precautions. Please take every precaution to protect yourself, your families, your co-workers, and your community from spreading the COVID-19 virus. Follow the advice from the World Health Organization and U.S. Centers for Disease Control and Prevention. Second - Buy Coffee. Your daily coffee
We are living in unsettling times. The COVID-19 pandemic is causing challenges and hardships for all of our families, businesses, healthcare workers, first responders and, of course, coffee communities locally and around the world. First and foremost, our thoughts are with the individuals and families who are directly affected by the virus. For those who are sick, we wish you a speedy recovery.