Mild Roast by Hills Bros. Review |
  • Hills Bros.

    Sara Lee Coffee & Tea, Harrison, New York
  • Mild Roast

Roast: Medium-Light Review Date: March 2002
Origin: Not Disclosed Price: NA

Blind Assessment: The aroma is thin, faintly sweet and tea-like, with mildewed nut notes. The cup is, well, thin, faintly sweet and tea-like, with mildewed nut notes.

Notes: Sold roasted and ground in an 11.5-ounce can; 35 cents per ounce. The language on the can ("New! Smooth & Gentle!") suggests that this blend represents a sort of split-the-middle effort to capture consumers who care neither for the dry, acidy sensation of the traditional American cup nor the bittersweetness of a dark-roast cup. Or, another way to look at it: turn the bland character of a cup dominated by cheap robusta coffees from defect into virtue. Call 1-888-246-2598 for more info.

Who Should Drink It: Those on extreme budgets who can't stand even a hint of acidity or dark-roast character.


Coffee, more so than wine, is a continually changing product. Recent reviews, whether written by Coffee Review or readers, are most likely to reflect current versions of a given coffee.